Wednesday, October 27, 2010

Oooh, shiney!

In case you're wondering, I've been working on a couple of product launches. Both are going live this week (hence the long nights and weekends).

First up is the new Barnes and Noble Nook Color. It's positioned in the space between the more basic black and white ebook readers and the full blown iPad. The reading experience for newspaper and magazines is especially improved, allowing the reader to easily navigate between PDF content and reflowed (ebook format) content.


Press so far from the WSJ and engadget has been positive.

The other product should launch today, but I can't say anything about it until it does.

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